Persona Creator Guide
If you haven't yet, join for free and create some personas - then let us know what you think.
Personas often include a human name, image, and physical demographics. These are available in Userforge but not required. This means you can create both "humanized" personas and broader user role profiles.
For user role profiles in particular, contextual images that evoke a representative environment can generate empathy and contextual framing with less baggage from stereotypes, as in this example:
The name for your user segment often an organizational / system role or customer segment.
Personas typically have a human name. We provide a generator for random first names. It's been left as optional to allow Userforge to be used for role profiles
A short paragraph giving context and background, intended to generate empathy
An even shorter snippet highlighting a persona's core goals or concern. It can even be a literal quote from your user interview research.
High-level factors driving a segment's engagement with your product or service
Major challenges common to this user group -- could be things you're trying to solve or just factors to keep in mind.
Note that the labels available in the drop-downs are only suggestions - you are encouraged to provide your own section titles as well!
Both MacOS and Windows 10 support PDF generation via the system print dialog. If you would like to email someone a static copy of a persona, use the small "link" icon in the page heading to open the printer-friendly view, then select "Save as PDF."
A helpful aspect of online tools like Userforge vs. static documents is that your personas can be updated as your team's understanding grows. Consider scheduling regular reviews and making iterative updates.
Persona profiles exist to enrich and serve your project, not the other way around! If you have the choice, focus more effort on research and synthesizing insights than on presentation.
As shown in the example comparison above, Userforge can power user group profiles that enrich empathy and foster user-connectedness without reinforcing unhelpful biases. Endeavour to segment groups based on functional aspects, shared concerns, and real research data rather than resorting to lazy stereotypes. Rich contextual background images powered by our built-in image library are one good way to do this!
Put your personas to work with User Stories (optional)
User stories describe the actions that your users can take within the system.
